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What is your average license fee this year? What was it last year?


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It seems like many folks are thankfully still reporting $$$ license fees, but also many for $ or even <$, so I'm curious, what is your average license fee this year? And what was it last year?

 

Mine -  2021:  $40.53

             2022:  $17.70

 

Thanks. 

 

 

 

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Hiya, I don't really want to look. But here goes....

2017 $24.6 (14 licenses)

2018 $20.5 (51 licenses)

2019 $15.2 (51 licenses)

2020 $12.4 (69 licenses)

2021 $16.8 (106 licenses)

2022 $12.73 (160 licenses)

 

p.s, went back a few years for curiosity

 

p.p.s. not sure how much you can read into such a small collection, my initial years had very few sales. 

 

p.p.p.s. I'm opted into everything

 

anecdotally - I am seeing many more (over half really) sub $2 sales now, these were very unusual when I started out in 2015-2016. Might be a function of my subject matter though as well.

 

 

 

 

Edited by Steve F
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My average licence price has been dropping over the last couple of years:

2020  $28.6

2021  $21.8

2022  $18.4

 

I'm in Distribution in most regions, but out of Novel Use.

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2021 - $15.35      68 sales 

2022 - $8.75.       96 sales so far. So not good revenue! 

 

I opted out of novel use in April, and out of distribution to some countries. (E.g. China).

 

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I didn't want to look either, but curiosity got the better of me, so here it goes.

2020 - $82   24 sales

2021 - $43   24 sales

2022 - $52   38 sales

(2020 was kind of an anomaly because of a large book cover sale which I never found) 😪

Edited by Rico
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2020 $37

2021 $33

2022 $30

 

not in novel use, nor distribution. I did sign up to the distribution scheme last month for japan.

Edited by sooth
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2005 - $195
2006 - $179
2007 - $458
2008 - $143
2009 - $ 73
2010 - $ 69
2011 - $ 65
2012 - $ 54
2013 - $ 52
2014 - $ 55
2015 - $ 59
2016 - $ 48
2017 - $ 46
2018 - $ 44
2019 - $ 37
2020 - $ 35
2021 - $ 29

2022 - $ 23

 

wim

 

edit: This must be a November thing. Last time it was a bit later in the month.

edit2: Opted out of nothing ever. However almost everything is RM.

Edited by wiskerke
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For some reason, my average price is holding up fairly well. A bigger concern for me is the new commission structure, which really puts a dent in net revenue. I never dreamed that stock agencies, especially Alamy, would take more than 50% from contributors. How naive I was... 🙄

 

 

Edited by John Mitchell
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2007 $439(1 sale!)

2008 $62

2009 $92

2010 $92

2011 $62

2012 $62

2013 $50

2014 $68

2015 $42

2016 $36

2017 $32

2018 $40

2019 $33

2020 $27

2021 $35

2022 $28

 

Out of novel from a long time, and seriously limited distributors in April. Still too many too low fees!

Biggest issue is commission thievery... totally unethical to take more than 50%  and as for the pittance we get on distributors 😒

 

Phil

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2007   257

2008   180

2009    187

2010   63.91

2011    57.67

2012   52.09

2013   49.11

2014    58.3

2015   35.83

2016   30.42

2017   29.04

2018   25.23

2019   23.16

2020   23.27

2021   29.55

2022   25.85

 

similar pattern to most replies, long term steady decline

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No surprises here.  As time goes by, sales number trend up and price per images goes down.  Mostly RF, opted into everything:

2006    9  $198

2007   37 $235

2008   59 $176

2009   58 $172

2010   97 $137

2011 152 $  79

2012 229 $  61

2013 124 $  77

2014 122 $  72

2015 125 $  67

2016 174 $  59

2017 131 $  51

2018 195 $  42

2019 191 $  31

2020 148 $  24

2021 281 $  21

2022 280 $  24

 

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