DOOH

[geogphotos]

Digital Out Of Home. I know this can mean digital advertising screens in the street etc

 

Trying to think what Editorial DOOH means in practice. 

 

Any ideas? Examples?

 

Thanks

[John Mitchell]

Non-advertising use in digital "slideshows" on editorial websites perhaps?

 

Otherwise, I haven't the foggiest. 😕

[John Mitchell]

How about images on screens giving continuous updates about weather and traffic conditions. You sometimes see these in public places like airports and stations. Maybe this type of usage qualifies as DOOH Editorial?

[geogphotos]

Country: Worldwide Usage: Editorial Media: Editorial website Industry sector: Media, design & publishing Image Size: Any size Start: 04 May 2023 Single use in online platforms, social channels and Editorial use in owned DOOH when used in an editorial context and in owned media.

$ 1.29

[Avpics]

1 hour ago, John Mitchell said:

How about images on screens giving continuous updates about weather and traffic conditions.....

...and news, such as also seen in service stations. My sales of such are usually news related.