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@John Crellin you make a very good point.  If all the words in a phrase, even one marked as a super tag, carried the same weight then one could literally hundreds of "super tags" which I doubt Alamy would want.  It makes sense that the algorithm they are using places their relevance outside of that phrase at a lower level.

 

My goal is to become more relevant with the choice of terms I use.  

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On 22/09/2017 at 17:28, John Crellin said:

We have to assume that keywords extracted from tags have lower priority. (Otherwise as several have said - what was the point of tags?)

You can't assume anything, or believe anything you read from any source. You need to check for yourself to see what happens.

One example is that if you have a picture with John Smith and Jean Brown, your photos will turn up in searches for John Brown, Jean Smith and Jean John, and these will be mixed with actual photos of the person searched (so the actual person can be lower in the search), as Alamy Rank plays its part.

(FWIW, my usual 'test person' for this search behaviour is showing a clean search right at this moment, it seems to vary quite a bit).

 

Also be aware that your caption counts in the search.

So for example if your caption shows a "crowd waiting to see Donald Trump", your file will show in searches on Donald Trump, even though he's not in the photo or your keywords, and you have accurately said what's in your photo. That doesn't matter in Live News, where the size of the crowd may be a point of news interest, but for secondary editorial, not so much. I'm sure you can think of worse examples.

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There seems to be a difference of opinion, but as I understand it, there is a correlation between zooms, views, CTR and page rank, and I think it works something like this,   

The more views you get is good, 'cos you feel like you are uploading images that people are searching for.  

The more views you get without getting any zooms is bad, cos it adversely affects your CTR.  

Few views with lots of Zooms is good because your view to zoom ratio increases, which helps to improve your CTR

The lower your CTR, the lower your page rank.

The lower your page rank the less sales you will make.  

A lot of views will not improve page rank.

A high CTR will improve page rank

Sales will improve page rank, but not as much as a high CTR

 

Is that roughly it?  So false views, such as my my French dawn pics being returned in searches for Dawn French, is affecting my CTR, which has remained obstinately at .31 for months now, which means my page rank is very low and so I sell on average only 3 per month.    Of course the bottom line is that if I had great photographs of unique subjects that people wanted I would be selling well and very happy, rather than trying to figure out how to manipulate the search engine more in my favour by judicious use of tags...  

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7 minutes ago, Graham Hardy said:

 great photographs of unique subjects that people wanted I would be selling well and very happy, rather than trying to figure out how to manipulate the search engine more in my favour by judicious use of tags...  

Nail, meet head.

My guess (actually it's not a guess) is that, for a non-specialist collection, and assuming competent keywording, variety trumps SEO by a large margin.

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1 hour ago, Graham Hardy said:

Sales will improve page rank, but not as much as a high CTR

 

Not in my experience. I believe sales have a much bigger effect on rank than CTR

 

Mark

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How often does this occur? It's when two words are spelt the same but mean different things right?

 

Please correct me if im wrong.

 

Aylish

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